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Your 2026 D2C Calendar mapped day by day - Powered by real data from India’s biggest D2C shopping network
Your 2026 D2C Calendar mapped day by day - Powered by real data from India’s biggest D2C shopping network

Privacy Policy

Updated In October 2025

At Gokwik Commerce Solutions Private Limited, together with our affiliates, group companies, and related entities (collectively referred to as "Gokwik," "we," "our," or "us"), we value the trust you place in us. Protecting your privacy and ensuring the security of your personal information is of utmost importance to us. This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal data when you access or use our checkout platform, related services, and integrations (hereinafter referred to as the "Platform" or "Services").

This Policy applies to all users interacting with our Platform, including those accessing through third-party merchants and merchant mobile sites ("m-sites"). By using the Platform, sharing your personal data, or availing of our Services, you acknowledge and agree to the practices described in this Privacy Policy, the Terms of Use, and any specific service or product-related terms.

Please note that we primarily operate within India, and your personal data will be stored and processed in accordance with applicable Indian laws, including data protection and privacy regulations. If you do not agree with this Privacy Policy, we kindly request that you discontinue the use of our Platform and Services.

1. Information We Collect

When you use our Platform, we may collect and store information provided by you directly, as well as information automatically captured through your interaction with our Services. Once you share personal data with us, you are no longer anonymous to us.

  • Directly Provided Information: This may include your name, email address, phone number, billing/ delivery addresses, payment details (credit/debit card or other instruments), and any additional details required for completing transactions.
  • Behavioural & Technical Data: We gather insights about your browsing patterns, transaction history, buying behaviour, and interaction preferences. We may also capture your browser type, IP address, URLs visited before or after the Platform, and other metadata.
  • User-Generated Content: If you provide feedback, contact us via email, or engage with us on our official social media handles, we collect and retain that communication to improve our Services and resolve concerns.
  • Correspondence Records: Any personal communication you or third parties send us in connection with your Platform activities may be stored in your profile record.
  • Transaction-Linked Data: Information relating to orders, payments, and interactions facilitated through the Platform or third-party partners.

We may indicate which fields are mandatory and which are optional at the time of collection. Choosing not to provide certain data may restrict your ability to access specific features of the Platform. We understand that the information of the users is not shared across ecommerce platforms.

2. How We Use Your Information

We use the information collected to:

  • Process and fulfil orders placed through the Platform.
  • Facilitate secure payment transactions.
  • Support third-party merchants and partners in delivering products and services.
  • Enhance user experience through personalization, recommendations, and improved checkout flows.
  • Conduct research, analytics, and demographic studies to understand consumer trends.
  • Detect, investigate, and prevent fraudulent or unlawful activities.
  • Resolve disputes, troubleshoot issues, and provide customer support.
  • Comply with legal and regulatory requirements.
  • Communicate updates, offers, promotions, or policy changes.

We may also use aggregated or anonymized data for research, analysis, and product development.

3. Cookies and Tracking

GoKwik uses cookies to uniquely identify your device and browser in order to enhance your overall experience and improve the quality of our services. The term "cookies" refers to small data files that a website places on your device while you are browsing. We may use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device until deleted). You can remove persistent cookies by following the instructions provided in your browser's help section. Please note that if you choose to disable cookies, certain parts of the GoKwik website or services may not function properly or may be inaccessible.

GoKwik may also use third-party tools and analytics services that deploy cookies to collect anonymous information about your visits and interactions with GoKwik's website, products, and services. These third parties may use such aggregated information to display advertisements relating to GoKwik's products and services across different websites. No personal data such as your name, phone number, address, or email address, is collected or shared during this process.

If you wish to opt out of this data collection, you may do so by disabling or blocking cookies in your browser settings. The process for disabling cookies varies depending on the browser; please refer to your browser's help documentation for detailed instructions. If you wish to refer to the Cookie Policy

4. Sharing of Personal Data

We may share your personal information under the following circumstances:

  • Within the Gokwik Group: With affiliates, subsidiaries, and related companies for the purpose of providing and improving services.
  • With Business Partners: Including merchants, payment processors, delivery partners, and marketing collaborators to fulfill transactions and enhance your experience.
  • For Legal Compliance: To comply with applicable laws, respond to court orders, regulatory authorities, or law enforcement agencies.
  • During Business Transfers: In the event of a merger, acquisition, restructuring, or sale of assets, personal data may be transferred.
  • With Your Consent: For specific marketing, promotional, or service-related purposes where you have provided explicit consent.

We do not sell your personal information for unrelated commercial gains.

5. Security of Your Information

We maintain reasonable technical, organizational, and administrative safeguards to secure your personal data against unauthorized access, misuse, or disclosure. While we employ industry-standard practices such as secure servers and encryption, please note that no method of online transmission or storage is completely secure. Users are advised to protect their login credentials and account information at all times.

6. Your Rights and Choices

As a user, you have the right to:

  • Access, review, and update your personal data via the Platform.
  • Request correction or deletion of inaccurate or non-mandatory information.
  • Withdraw consent previously granted, subject to laws and Terms of Use.
  • Opt-out of receiving promotional communications.

Please note that withdrawing consent may affect our ability to provide certain Services.

7. Children's Privacy

GoKwik does not collect, store, or otherwise process personal data of minors. Our Services are strictly intended for individuals who are legally competent to contract under the provisions of the Indian Contract Act, 1872, i.e., persons who have attained the age of 18 years and are of sound mind.

We do not knowingly solicit, collect, or process any personal data or information from children under the age of 18 years. If you are providing information that relates to a minor, you hereby represent and warrant that you are legally authorized to do so either as a parent, guardian, or as an individual having lawful authority over the minor and that such disclosure or processing of information is compliant with applicable data protection and privacy laws.

GoKwik reserves the right to seek verification of such authorization, and may restrict or deny access to its Services if it has reason to believe that the information has been provided in contravention of this provision.

8. Data Retention

GoKwik retains personal data only for as long as is necessary to fulfil the purposes for which such data was collected, as described in this Privacy Policy, or as may be required under applicable laws and regulations. The retention period may vary depending on the nature of the data and the purpose for which it is processed.

Certain categories of data may be retained for a longer duration where it is necessary for legitimate business purposes, such as fraud detection and prevention, dispute resolution, audit requirements, responding to legal claims, enforcing our rights, or ensuring compliance with statutory obligations.

Once the personal data is no longer required for these purposes, GoKwik will either delete it securely, anonymize it, or remove any identifiers that could reasonably link the information to an individual. Aggregated or anonymized data, which no longer identifies any individual, may be retained and used indefinitely for purposes such as research, analytics, trend analysis, and improving our products and services.

9. Third-Party Links

The Platform may contain links to external websites or applications operated by third parties. These sites have their own privacy policies, and Gokwik does not assume responsibility for their practices. We encourage you to review their policies before sharing personal data.

10. Consent

Accessing or using our Platform, you consent to the collection, storage, use, and disclosure of your information as described in this Privacy Policy. If you share personal data of others, you confirm that you are authorized to do so.

11. Updates to this Policy

We may update this Privacy Policy periodically to reflect changes in legal requirements, business operations, or technology practices. Updates will be posted on the Platform, and the date of the latest revision will always be indicated.

12. Contact & Grievance Redressal

You have any questions, concerns, or complaints regarding this Privacy Policy or the handling of your personal data, you may contact our designated Grievance Officer:

  • Mr. Pranav Merchant
  • Grievance Office
  • Gokwik Commerce Solutions Private Limited